Blog LOVE ON THE SNOW - co nas inspiruje, cieszy i wzrusza

Jak Norwegowie zatrzymują lato na cały rok

How Norwegians keep summer all year round

In Scandinavia, coziness has become the key to happiness, but be warned: not all versions are the same. Norwegian koselig and Danish hyggelig share a common core—warmth, closeness, and peace—but...

How Norwegians keep summer all year round

In Scandinavia, coziness has become the key to happiness, but be warned: not all versions are the same. Norwegian koselig and Danish hyggelig share a common core—warmth, closeness, and peace—but...

Oslo Girl AW 2526 new arrivals

New arrivals for fall 2025 include the now-available Oslo Girl drop , which introduces minimalist underwear and clothing inspired by a Scandinavian aesthetic that aligns with the roots of the LOVE ON THE SNOW brand. The collection includes classic men's and boyfriend panties made of Portuguese ribbed 100% merino wool, guaranteeing comfort and natural thermoregulation properties. The collection also includes long-sleeved tops made of Polish knit fabric composed of 97% merino and 3% elastane, ensuring a perfect fit and a fashionable look. In addition to the underwear sets, the drop will also feature simple long-sleeved bodysuits, a new version of our best-selling Oslo turtleneck in ribbed wool, and warm wool socks, perfect for cooler days. The dominant color palette this season is classic black, cream, and ever-so-fashionable buttery shades, which emphasize the minimalist, elegant character of the collection. This unique combination of functionality, natural knit materials, and Scandinavian aesthetics makes Oslo Girl a must-have for lovers of subtle, timeless elegance.

And in October, the second drop - and this time we will combine merino wool with lace.